Micro Matic has entered into a new contract with Ringnes AS (Carlsberg Norway)

Press release November 2008

Micro Matic has entered a new contract with Ringnes AS (Carlsberg Norway) covering procurement, warehousing and distribution of all dispense equipment for beer, soft drinks, wine and spirits in the Norwegian market.

Micro Matic have had a similar contract with Carlsberg Sverige AB for the past three years and the success of this has lead to their decision to continue the partnership with Micro Matic. Furthermore the new agreement includes an option for Carlsberg to nominate other Carlsberg breweries to be offered the same services from Micro Matic.

"We are pleased to enter into the agreement with Micro Matic which will bring Ringnes a new efficient set-up for handling our dispense equipment supply chain and enabling us to release resources to focus on the continued success of our business”

- says Mr. José de Sousa, Sales Director, Horeca, Ringnes AS about entering the contract.

Ringnes will benefit from Micro Matic´s global manufacturing and procurement structure thus achieving significant savings in both operational costs and product costs. A key element in the business model for Ringnes AS and Carlsberg Sverige AB is the application of Micro Matic´s unique e-commerce system offering automatic integrated order handling procedures.

Micro Matic have similar business agreements with other breweries and our expertise in this field of business enables Micro Matic to offer our customers substantial cost advantages.